VBRA Venezia - The New Creative Voice | Official Program
POP-UP | EXHIBITION - OPENING
Location: Scuola dei Laneri
Official Opening: Thursday, May 14 at 5:00 PM
Opening Hours: From May 14 to May 17 | 10:00 AM – 7:00 PM
An exhibition pop-up dedicated to emerging fashion brands, independent designers, and visual artists - a space for research and experimentation that brings together fashion, art, and contemporary craftsmanship.
Free entry by reservation only
RESERVE A SPOT
WITH QUERINI STAMPALIA
Location: Querini Stampalia Foundation
Time: Friday, May 15 | 9:00 PM - 00:00 AM
An exhibition pop-up dedicated to emerging fashion brands, independent designers, and visual artists - a space for research and experimentation that brings together fashion, art, and contemporary craftsmanship.
Free entry by reservation only
RESERVE A SPOT
FASHION SHOW - The New Creative Voice
Location: Donà dalle Rose Foundation
Time: Saturday, May 16 | 3:00 PM – 5:00 PM
Fashion show featuring a selection of emerging international brand and designers, accompanied by a dedicated artistic and musical curation.
By approved reservation only
RESERVE A SPOT
FASHION SHOW - The New Creative Voice
Location: Gradenigo Garden
Time: Saturday, May 16 | 5:30 PM – 7:30 PM
Fashion show featuring a selection of emerging international brand and designers, accompanied by a dedicated artistic and musical curation.
By approved reservation only
RESERVE A SPOT
AFTER PARTY
Location: Compagnia della Vela - S. Giorgio island
Time: Saturday, May 16 | 10:00 PM – 1:00 AM
Official after party of the event featuring a DJ set and special guests, reserved for participants, partners, and accredited attendees.
By invitation only
Conversation between Maura Basili (President, Camera Buyer Italia) and Sara Sozzani Maino (Art Director, Fondazione Sozzani)
Location: Compagnia della Vela - S. Giorgio island
Time: Sunday, May 17 | From 2:00 PM
A talk exploring two sides of the same coin: the commercial dimension of the fashion industry, presented by Maura Basili, and the creative vision, discussed with Sara Sozzani Maino. What is the right balance between market demands and maintaining creative integrity and an authentic social vision?
Free entry by reservation only
RESERVE A SPOT
TALK | VBRA Venezia with Carla Sozzani
Location: Compagnia della Vela - S. Giorgio island
Time: Sunday, May 17 | From 3:00 PM
A conversation with Carla Sozzani, dedicated to themes of fashion, contemporary culture, and independent creativity.
Free entry by reservation only
RESERVE A SPOT
Closing exhibition
Location: Gradenigo garden
Time: Sunday, May 17 | From 5:30 PM
An open-air pop-up featuring emerging fashion brands, independent designers, and artists - an immersive journey through installations, fashion, and contemporary creativity set within the historic Gradenigo Garden.
Free entry by reservation only
RESERVE A SPOT
VENICE IS A FRAGILE ECOSYSTEM, UNIQUE IN THE WORLD, THAT HOLDS A SILENT BEAUTY AND AUTHENTIC CREATIVITY. TODAY, THIS RICHNESS IS THREATENED BY MASS TOURISM THAT CONSUMES WITHOUT LISTENING, AND BY A CAPITALIST CULTURE THAT MEASURES VALUE IN TERMS OF PROFIT RATHER THAN MEANING. THIS IS WHY VENICE MUST BE PROTECTED, NOT ONLY AS A PHYSICAL PLACE, BUT AS A SYMBOLIC SPACE FOR CREATION, SLOWNESS, AND DEPTH.
THE MIND OF A CREATIVE PERSON IS A DELICATE ECOSYSTEM. IN ITS EARLY STAGES, WHEN THOUGHT IS STILL FREE FROM EXPECTATIONS AND A PERSONAL LANGUAGE BEGINS TO TAKE SHAPE, CREATIVITY FLOURISHES IN A PURE AND SPONTANEOUS WAY. BUT OVER TIME, UNDER THE PRESSURE OF CONSTANT STIMULI AND MARKET DEMANDS, IT RISKS BECOMING JUST ANOTHER PRODUCT - FORCED TO CONFORM IN ORDER TO BE RECOGNIZED. LIKE VENICE, TRUE CREATIVITY NEEDS CARE, SPACE, AND PROTECTION TO AVOID BEING OVERWHELMED.
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